Creative Director - Multimedia Designer - Web Designer - SEO - Video Production - VFX - Digital Marketing

Joshua Parker-Toulson

See my Work

Joshua Parker-Toulson

I'am a Creative Director and Multimedia Producer located in Vancouver, British Columbia. I've worked for ton of creative companies and have been featured on Hire the World!

Web Design & Development

Providing my professional coordination, conceptual and production skills of digital layout, website planning/design/programming, and knowledgeable management of marketing plans, creative teams and vendors in all aspects of production to help small businesses, agencies, developers and non profit companies with all aspects of producing websites, live events, digital ads and multi-media. 

Video Production

Formulated basic layout design or presentation approach, such as style and size of type, photographs, graphics, animation, video, motion graphics, VFX, and sound. Worked with with creative, art, copywriting, and production department heads to discuss client requirements and presentation concepts and to coordinate creative activities; working within budget and scheduling requirements. 

Brand & Identity

Hands-on, with proven experience in developing integrated branding concepts and marketing solutions. I apply a 
”360-branding” approach with visual/verbal concept development and brand shepherding across print, video, web, mobile and social media. Collaborative, able to mentor and motivate cross-functional teams 
to perform above expectations. Developed branding guidelines and style guides, typography guidelines and implemented style and design ethos documentation.

Multimedia Consultant

Key responsibilities include: meeting/liaising with clients to discuss briefs/requirements and/or project progress, making technical CDN recommendations, demonstrating and receiving feedback about ideas, creating multimedia designs in liaison with designers, programmers, writers, and video producers, developing/using skills and expertise in appropriate design packages, keeping up-to-date with technological and software developments.

Print

Design of brochures, flyers, posters, booklets,newsletters and other materials used for companies, schools and businesses. Preparation of digital files for printing (pre-press). Communication with clients through phone conversations and in personmeetings to assure customer satisfaction. Supervise and collaborate with other designers and or printing companies in preparing files according to specifcations. Typesetting, proof reading, scanning and color adjustment of images. Photo editing and use of full color digital printer and copier.

Social Media Marketing & Guidelines Documentation

Developed initial social media plan and presence for companies and local businesses. Build social media accounts within established branding, posts, advertising and promotions across social media platforms. Community building: Engage social community and reviews to leverage influencers of target demographic. Establish and oversee contracted social media professionals to create brand and product content. Advertising and promotions: Utilize knowledge of social media advertising (AdWords) to create ad budget and placements. Quickly build engagement via promotions and giveaways.

 

 

The un-solicited and appropriate content ideas presented by Josh were significant in that they contributed to improving some business processes – which remain in place today and represent a positive by-product of the content creation (core deliverable). A pleasure to work with. 

Bob Langlois - VP Operations AEC

My Skill Set

I believe in a diverse range of personel to bring creative skills, thoughts, and ideas to the table.

I’am a professional graphic artist with proven ability to direct/develop and implement targeted design allowing the client to increase their client base and sales. Managed design teams on multiple projects from conception through completion. Full ability to direct the production of multi color corporate collateral, print advertising, branding, digital signage content creation and network management, broadcast TV, digital marketing, seo, product packaging, audio and video editing and direct mail.

And for those of you who love the tech jargon, I also have experience with HTML, CSS, PHP, javascript and jQuery.

Responsibilities:

  • Develop and communicate brand guidelines and style guides for multiple companies
  • Drive the aesthetic quality of creative material including web pages, application interfaces, advertising campaigns, web and video content, email campaigns and corporate branding materials
  • Collaborate with UX, Marketing, web, other internal groups and external vendors to produce visually appealing experiences
  • Build a team of high-performing creative individuals including visual & graphic designers
  • Build an extended creative team leveraging freelancers and agencies to augment in-house capabilities
  • Assess and manage the visual & creative design needs of the entire organization

Advanced Conceptual and Software skills:

  • Macintosh® OSX and Microsoft® Windows
  • Adobe®; InDesign, Illustrator, Photoshop, After Effects, Acrobat, Dreamweaver and Premiere Pro.
  • Microsoft Word, Excel, and PowerPoint.
  • Apple; Final Cut Pro, Motion, Soundtrack Pro, Logic, Keynote, and Pages.
  • Art direction of Photography and Video/Film in studio or on location.
  • Cinema 4D.
  • Interactive presentations, web and television.
  • CD-ROM/DVD Presentations.
  • Art direction, planning interactivity, screen images and animation.

Some Fun Facts

Each completed project makes me even more hungry, hungry for more designs, more code and at least some more coffee. As a result I deliver a better digital experience.

2270

Cups of Coffee 

43

 Clients Worked With

90

 Completed Projects

67773

Youtube Channel Views 

Work

Browse some of my projects below.

Intergrated Wellness

Get Connected with Me

The NSA already takes care of our social media profiles, for everyone else who wants to get connected with me regularly, don't hesitate, I'm waiting to hear form you!